New materials refer to newly developed or under research and development materials with superior performance, which have better performance than traditional materials. New material technology is to create new materials that can meet various needs through a series of research processes such as physical research, material design, material processing, and experimental evaluation in accordance with human will. The output value of the world's materials industry is growing at an annual rate of about 30%. New chemical materials, microelectronics, optoelectronics, and new energy have become the most active, fastest-growing, and most promising new materials fields for investors. Material innovation has become a driving force. One of the important driving forces for the progress of human civilization has also promoted the development of technology and the upgrading of industries.

Plastics for wire and cable insulation and sheathing are commonly called cable materials, including rubber, plastic, nylon and other varieties.

Liang Fu, chief engineer of Jiangsu Shangshang Cable Group, a large domestic wire and cable company, affirmed the role of cable materials, especially new materials.